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Located on the absolutely sumptuous Amalfi Coast, Positano is a village and commune in Campania, Italy. Built in an enclave in the hills, this quaint and beautiful destination leads down quintessential Italian streets down to the coast; where you’ll find a number of breathtaking beaches. A historic and important port in the Amalfi Republic, Positano still has a few relics of the ancient times that moulded it into the gorgeous village it is now. In the early 20th century, Positano was known as just a lowly fishing village, but after John Steinbeck wrote of its beauty in the 50s, it has become a firm favourite for visitors from all over the world.

With beaches to indulge your urges to relax while topping up your tan and also an excellent array of fine dining, Positano is a positively picturesque destination for you to escape the hustle and bustle of everyday life.

Most popular hotels in Positano

Royal Positano
Royal Positano
Royal Positano

Positano, Amalfi Coast

from £410 pp

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Top Attractions

Top Attractions

While on holiday in picturesque Positano, you can take an excursion to the archaeological site of Pompeii. Witness the ancient Roman city in all its grandeur, as you learn about the city’s tragic past when the lava of Mount Vesuvius engulfed it. Although undeniably tragic, you’ll be engrossed in its rich history.

Make sure you remember to pack a pair of walking shoes, as the surrounding landscapes are best explored on foot! Take in the beautiful pastel-coloured buildings that surround the village and walk amongst the lush greens that litter this beautiful slice of Italy; including lemon, orange and olive groves. On your stroll around the city be sure to stop off at the many local shops where you can pick up some handcrafted sandals made from the finest Italian leather. Then you can also top off your day with some delicious local cuisine like fresh spaghetti, risotto and the catch of the day from nearby waters.

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Wine and Dine

Wine and Dine

Foodies will love the streets and alleys of Positano – around seemingly every quirky corner and picturesque square as you stroll through the village is an eatery you’ll want to visit! From a cosy, home cooked breakfast in Collina Baker to some bread and olives in one of the cobbled street delicatessens, you’ll be engulfed in this Italian food paradise from the moment you arrive on your holiday. An evening spent dreamily looking across a Tyrrhenian sunset from Adamo ed Eva by Eden Roc is an unmissable experience while you’re in Positano, with the tasteful lighting, superb service and even finer food providing a perfect combination. The mussels and other sizzling seafood dishes at C’era una Volta are mouthwatering, as are the mind-blowing deserts you’ll bask in at the Ristorante Casa Mele. Positano is a treasure trove of beautiful holiday food and wine choices – really all that’s left to be said is buon appetito!

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For Families

For Families

Families and Positano holidays are a great combination. The idyllic Italian village will give you the perfect setting to enjoy your special time together, and with plenty to keep the children entertained you’ll all be able to relax and melt into Positano’s beautiful way of life. To get the holiday kicked off in style, why not take a boat charter out into the stunning bay and along the Almalfi Coast – you’ll see the ruins of Pompeii in the imposing shadow of Mount Vesuvius, immediately bringing history to life in spectacular fashion. You’ll also enjoy plenty of other talking points, with many hours of fun to be had on Positano’s stunning beaches, as well as sea swimming and snorkelling to make sure nobody overheats! Strolling around the village, you’ll find food for all tastes and ages, from tasty pizzas to olives and wine overlooking the bay. Positano is a great place to unwind, relax and enjoy your family’s company.

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Action and Adventure

Action and Adventure

Action and adventure holidays are part of the furniture of Positano – the coastal village has everything you could hope for and more to spare! Trekking is the best place to start, with hosted tours or simply the option to be your own guide across the fantastic Almalfi coastline. Views across the Tyrrhenian Sea are gorgeous, and looking back to land and across Positano itself from a clifftop vantage point will be a moment you’ll remember forever. For water sports fanatics, there’s also a superb selection of action to be found on and around Positano’s perfect beaches. Sea kayaking is a great choice to explore the rocky escarpments, hidden coves and beautiful bays for yourself, and some snorkelling or sea swimming is always an invigorating way to cool off from your trekking and beach exploits. A speedboat tour into the bay is also highly recommended for the combination of adrenaline and serenity of looking back on the scenery of Positano.

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Life's a Beach

Life's a Beach

Built into steep cliffs and centred inside the Lattari Mountains, Positano is a unique destination to holiday to, but it is also a beautiful and relaxing one too. With a glamorous setting which often attracts a number of celebrities, breathtakingly gorgeous seascapes and a boutique-filled historic centre; it’s easy to see why Positano is one of the most sought-after locations on the Amalfi Coast.

There are a number of beaches to choose from in Positano. The relatively small and quaint Laurito Beach is reachable only by stairs and has both a private and public beach - due to its size you generally need to book sun-loungers. Arienzo Beach, also known as the 300 steps beach, offers gorgeous glimpses of the resort's most luxurious villas and their lush gardens.

Fornillo Beach is a quiet alternative a little further afield, but don’t see that as a negative because it offers the perfect opportunity for a romantic stroll. Leaving the main attraction of Marina Grande Beach, which is the resort's number one beach and a draw for people all over Italy; with bathing establishments, amazing restaurants and crystal-clear water, it’s easy to see why it’s so popular.

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Nightlife

Nightlife

There’s some great nights out to be had in the southern Italian paradise of Positano – energy and vibrancy meets tradition and serenity in a perfect way, and there’s lots of choices depending on your tastes and styles. Franco’s bar is a wonderful start to an evening – enjoy sunsets over the endless blue sea as you sip on sumptuous cocktails and reflect on your day. Positano Paradise Lounge Bar also has to be on the list, with ridiculously good iced coffee and olives, while La Terrazza dei Leoni is a beach bar full of life and fun. Music on the Rocks will be a must-visit once you’re in the mood for groove, with an amazing location inside a cliff rock combining with spirited lighting and chilled beats. The beauty of Positano is that it’s small enough to explore and enjoy easily, but with enough choice of superb nightlife destinations to make your holiday something really special.

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For Couples

For Couples

A holiday to Positano is one of the easiest decisions a couple will ever need to make. What could be more romantic than a hillside village in southern Italy, backdropped by a stunning rocky landscape and surrounded by deep blue waters of the Tyrrhenian Sea? You can take a stroll around the summit of Mount Vesuvius together, or enjoy one of the breath-taking clifftop paths that encircle Positano. Boat trips out into the bay are also highly recommended, with your choice of a charter cruise or a slightly faster vessel taking you onto the paradise-esque waves. Unwinding in the evenings in Positano is also an absolute treat, with many delicious restaurants serving homecooked foods, with seafood dishes washed down with local white wines proving particularly popular! Artistic inspirations aplenty are on show at Liquid Art System in the village – global arts are fused with local traditions to create a splendid range of works to enjoy.

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Culture

Culture

History, culture and tradition run deep in Positano, a beautiful cliff-side village in the beautiful surroundings of southern Italy. Approaching the village from the sea is an almost surreal experience, with its stunning array of colourful buildings covering the hillside like icing on a cake, with the rising mountains in the background just adding to the idyllic scene. Once in the village, you’ll find a mazy catacomb of culture to explore and enjoy. The Chiesa di Santa Maria Assunta church and its marvellous tiled dome is a great place to start your cultural indulgence, before heading through the street, markets and cafés to treat yourself to the best that this serene Italian setting has for you. The whole Almalfi Coast along which Positano sits is a cultural delight, with a visit to the ancient Roman city of Pompeii and the overshadowing Mount Vesuvius an absolute must during your holiday. Once you’ve explored the remains of the ancient streets, a bus to the peak of the volcano is simply breathtaking.

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